PBS #1 in Children’s Media

* PBS KIDS earned the #1 ranking as the most educational media brand for children, receiving 21 percent of the top ratings from respondents. National Geographic Kids was second with 13 percent of respondents and Nick Jr. received five percent.(2)

* PBS KIDS remains the most essential source of children’s programming, with 67 percent of respondents stating that PBS’ children’s service is “very important,” compared to 49 percent for cable and 44 percent of commercial broadcast television.(1) Eighty-nine percent of respondents believe it is “very important” for PBS to provide children’s programming.(2)

[Read entire PBS article]